By the guru Alex Kachko
Google reveals a new helpful module for Google AdWords advertisers.
Today I have noticed a new tab on the Account Snapshot page: “Keyword Performance”.
This module is obviously intended for monitoring the keywords performance within exact date range.
Also there are several kinds of report:
- View All Keywords
- Best Performing Keywords
- Worst Performing Keywords
- Keywords With no Clicks
- Expensive Keywords
- Competitive Keywords
You can choose which of them you need from the drop-down menu and read the description by pointing on the question mark in circle nearby the reports name.
Then you can put the appropriate date range, for which you want to run the report.
The statistics is shown in three rows of data:
for first three kinds of report:
So, now I can check my keyword performance effectiveness within a few seconds. Sure enough, this option is very interesting, useful and, due to the providing clear instructions, intuitive.