October 7, 2006, the Rest House “Energetic” in a recreational area of Novosibirsk. Corporate celebration of 2 company’s historical dates – 8th Anniversary and rebranding. The celebration crowned the long preliminary process of developing a new style and a new brand as well as organizing the event itself.
The “D-day” began at 12 p.m. with the corporate game “The Lord of the Rings” designed to close our ranks and form the team spirit.
Almost 100 players (employees together with spouses) were divided into 5 “kingdoms” – of fire, water, air, ground, rings – and offered the inhabitants of other kingdoms some team contests awarding the best performers with the rings.
All the contests had attributes of corresponding kingdoms, and the players struggled with each of the “elements” demonstrating creativity, support and great will to win.
By the end of the game all the teams were almost equal in the number of the rings gained and triumphantly linked their rings into a solid chain, the symbol of unity. The corporate souvenirs to mark the friendly atmosphere and perfect feeling of comradeship were stylish mugs with the new brand name, Sibers, presented to the employees.
After the game a bit tired but happy players were offered barbeque (shashlik) with all the necessary attributes. Then all comers could choose how to spend their free time – either riding horses, or playing the billiards or table tennis, or visiting sauna.
After a few hours of active rest, all the participants proceeded to the banquet room, where they could enjoy an informal official presentation and delicious food.
The presentation began with an opening word of our CEO, Serge Markov, followed by a “historical film”, which showed the birth, formation and development of the company in a serious way spiced up with a great sense of humor. The film’s director, producer and creator, also known as the company’s founder, Yury Bannov, was welcomed by enthusiastic, long lasted applause. Our new employees could find out a lot of interesting information about our glorious history and links with such giant partners as IWC and 3COM. The banquet went on, alternating with jokes and dances, and climaxed with the presentation of a gorgeous cake with the corporate logo.
Thus we have become even more energetic, enthusiastic and united as a team linked by the common rings.